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SIRHA Talks: the Clean Label approach

Published on Thursday, September 23, 2021

The SIRHA opened its doors this morning, find BROVER and the Brousse Vergez group at stand 4G135 for talks throughout the SIRHA. The first one will take place this afternoon, led by Rosalie Spir, our Axe Fruit sales manager and Claude Pollet, our pastry chef demonstrator. They will talk about our Clean Label approach.

It is a fact: consumers want more transparency on food products. It is therefore quite natural that the "Clean Label" approach has become central to the strategies of manufacturers and distributors. In this presentation, we will give you an overview of the issues related to this trend and explain how we respond to it with our products.

You are not present at the show? You can attend the SIRHA Talks through our Facebook live : https://fb.me/e/Yv8qWzgR

Meet us at 3pm to learn all about our Clean Label approach and our products!


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